The Red Cat Style Guide serves as a comprehensive resource that maintains the coherence of our corporate identity and ensures consistency in all our communications. This document outlines the standards and tools necessary to create a cohesive and unified brand representation for Red Cat and its portfolio companies. Our identity is not just a visual representation; it is the very essence that sets us apart in the marketplace, and it demands accurate and consistent implementation across all touchpoints.

These guidelines are designed to be applicable to all communication channels, whether it’s our website, print materials, online presence, or corporate communications. By following these guidelines, we reinforce our brand’s reputation and ensure a seamless experience for our audience, no matter where they encounter our brand.

The primary audience for the Red Cat Style Guide includes all individuals responsible for crafting internal and external communications. This includes all Red Cat employees, as well as third-party companies engaged in developing communications or promotional materials on behalf of Red Cat. By adhering to these guidelines, we collectively contribute to strengthening and safeguarding the essence of Red Cat.

As our brand evolves and expands, this guide will be continuously updated to incorporate new elements and expand the Red Cat collateral family. By doing so, we maintain a dynamic and modern brand representation that aligns with our growth and future vision. The associated media resources linked within this guide will also be regularly updated to ensure everyone has access to the latest brand assets.

Through the Red Cat Style Guide, we are committed to fostering a consistent and powerful brand presence that resonates with our audience and solidifies our position in the market. With a shared understanding of these guidelines, we can amplify our impact and create a lasting impression on all who interact with Red Cat.